that makes
money 24/71 machine
50+ drinks
no staff
Your own coffee point, running without you.
Coffee First is a self-service coffee-to-go franchise. A bean-to-cup machine, a two-square-metre footprint and a brand that already sells across Europe. You pick the location; we deliver everything else.
No baristas, no shifts, no rent for a full cafe. The machine grinds fresh beans, steams fresh milk and reports every cup to your phone. One investment, one partner, one monthly report.

Point vs cafe
Filled arc = Coffee First as a share of a typical 40 m² cafeLaunch in 30 days
A cafe takes four months to fit out. A point opens in one.
Fully automated
No shifts, no payroll. The machine sells, brews and rinses itself.
Compact format
One twentieth of the floor space. A lobby corner is enough.
Sells around the clock
Night shifts, early trains and weekends are all trading hours.
Cafe margin, no cafe costs
Per cup after beans, milk, cups and payment fees.
Support and supply
We restock once a week and watch the machine remotely in between.
Drink range
Flat white
Espresso based
Espresso based
Matcha and iced
Chocolate and shakes
Lemonades
Flat white
Espresso basedLocation selection done properly
We analyse footfall, site potential and lease terms to pick the spot with the best chance of selling.
A turnkey business
You receive a ready Coffee First point with operational support, servicing and ongoing performance monitoring.
Five launch steps
About thirty days from the first call to the first cup.
Application
You fill in the form. We call back within one working day to understand your city, budget and timing.
Location
Together we assess footfall, utilities and competition, then confirm a spot. We say no to locations that will not pay back.
Contract
Franchise agreement, machine order and payment. Your business plan and payback estimate are fixed at this point.
Installation
We deliver, connect and brand the machine, load the first stock and train you in one afternoon.
Opening and support
First cup sold. From here on: coffee and milk supply, service visits and a partner manager who knows your point.
Three machine models

CF-1 Compact
Black coffeeLowest entry price and no milk logistics. Right for petrol stations and small offices.

CF-2 Fresh Milk
Full menuThe most popular model and the highest average ticket. Built for business centres and campuses.

CF-Pro
High volumeTwo drinks at once, no queue at peak hours. Made for stations, malls and hospitals.
Partner questions
No. The machine handles the coffee; we handle training, recipes and supply. Most partners run a point alongside another job or business.
About the franchise
Coffee First is a European coffee-to-go franchise built around self-service bean-to-cup machines. Founded in Berlin in 2019, the company designs its own machines, roasts its own blend and supports a network of partner points in Germany, Poland, Austria and Portugal.
The coffee-to-go format replaces the counter, the barista and the kitchen with one automated machine. A partner invests in a single point, the machine sells around the clock, and Coffee First supplies beans, milk, service and software under one monthly fee.
Typical locations are business centres, university campuses, hospitals, petrol stations and transport hubs: anywhere with steady footfall and no time to queue. A point needs two square metres, one power socket and either a water connection or a tank.
Opening a Coffee First franchise takes about thirty days from application to first cup. Partners receive a location assessment, a fixed business plan, installation, training and ongoing support. Payback at typical locations is between eight and fourteen months.
Contact us
We call back within one working day with a first assessment and a business plan for your spot.
- Phone
- +49 30 000 000 00
- partners@coffeefirst.co
- Office
- Lindenstraße 14, 10969 Berlin
- Hours
- Mon–Fri, 9:00–18:00 CET